The Akanna Story

mission statement

We believe Health, Wealth, Freedom & Legacy are our birthright. By offering life-changing products and an
innovative business, we empower people to elevate to their full potential.

Empower Your Future Generations

01

Health

02

Wealth

03

Freedom

04

Legacy

Our vision is to elevate the well-being of your body and soul. We accomplish this by offering a unique approach to wellness that educates the public on ground-breaking preventative technology and other market trends. We are revolutionizing the direct sales industry and empowering the average person to achieve generational health and wealth.

Our Brand Ambassadors are positioned in front of the hottest trends (Wellness, Financial, Travel and Home-Based-Business). They are provided a pathway to building a thriving coaching business in these sectors.

“Be the one to break the cycle. I was raised in the projects and became a single mom at the age of 19. Learn the steps I took to break the cycle.
You can transform your life!”

- Melissa Boston-Atoyebi

a team of visionaries

To be appropriately introduced to Akanna is to learn about the individuals who had the unique vision to start it in the first place. Let's take it back to the beginning. While sitting on a plane preparing to fly to a funeral, the idea was given to CEO Melissa Boston as what the team declared was "A Gift from God." At the time, she was CEO of another multi-million dollar wellness company and had no plans to launch her own company.

Yet, a few weeks later, she recognized a shift in the wellness market. Once Melissa received the blessing from her company to pursue her new business idea, she first shared her plan with one of her business partners, and the rest is history.

Akanna means "In the Hands of God." From its beginnings, Akanna has been driven and inspired by powerful energy. This dynamic team's business acumen and relentless drive allowed them to create a multi-million dollar wellness company in a few short months. In 2021 they introduced the Flat Belly Lifestyle, expanded their product line to include weight loss and detox products, and started their wellness coach certification program. In 2024, Akanna introduced HempGovy, Purely Plant Coffee, Flat Belly Fuel and other innovative products that continue to fuel its success.

Akanna has an innovative, dynamic, diverse, and experienced team dedicated to changing lives worldwide. They provide an opportunity to own a fully equipped online wellness dispensary empowering individuals to participate in the trillion-dollar wellness and travel industry and the massive financial sector with revenues in the quadrillions.

Under the direction of the executive team, Akanna creates some of the highest-quality products in the world. By focusing on industry staples and the hottest trends they're well-positioned to become a dominant player in the home-business arena. Even more, they aim to ensure long-term success and financial stability. And better yet, they are destined to make a global impact around the world.

akanna

Akanna designates 1% of all of our profits to help feed children, empower women and help communities around the world. We believe in the golden rule of treating others as you want to be treated. Our core values that drive the heart and soul of Akanna include Empower, Equality, Trust, Respect, and Excellence.

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THE VISIONARY BEHIND THE BRAND

Melissa Boston-ATOYEBI

Chief Executive Officer

Melissa Boston-Atoyebi is a transformational leader with over 30 years of experience in the direct sales industry. As the CEO of Akanna, she has built a thriving wellness brand that serves over 33,000 customers and empowers more than 4,000 distributors across 46 countries. A visionary entrepreneur, Melissa has also helped launch two other wellness startups and served on executive leadership councils for top global companies, contributing to the success of several multi-billion dollar brands.

But Melissa’s most powerful work was born from personal adversity. After surviving two near-death experiences, she committed her life to healing from the inside out—and guiding others to do the same. Her journey revealed a powerful truth: your blood type could be the key to saving your life. As a blood type A individual unknowingly following the diet of her type O mother, Melissa discovered the dangerous disconnect between "one-size-fits-all" health advice and the specific needs of our biology.

Today, Melissa is on a mission to educate and empower millions through blood type-based wellness. She is the author of The Proverbs Diet (2013) and the newly released P.R.O.V.E.R.B.S. D.I.E.T.: Power in the Blood—a groundbreaking work grounded in science, scripture, and real-world results.

With a powerful blend of faith, science, and strategy, Melissa brings unmatched insight and inspiration to every stage, podcast, and platform she touches.

When formulating a company, the right synergy between leadership is paramount. When one forms a movement, a more powerful connection emerges.